Following the successful launch of an online store for my mental health education company back in 2016, my inbox was flooded with two types of messages:
• heartfelt and overwhelmingly positive reviews about the life-changing impact of my current middle school product line
• passionate requests from educators regarding the critical need for a similar product line specifically for elementary grades
They had me at “life-changing.” I was all in.
So, I dove back into research, analyzing product niches and gaps in the elementary grade market to gauge supply and demand. Once I strategized the right content, I designed a video-based product supported by corresponding lesson plans and printable student activities.
Thanks to my fluency in the Adobe Creative Suite (even the notoriously dubious After Effects!), I was able to independently manage the entire creative process: research, concepting, copywriting, design, production, and launch.
And that’s how Ask Big Questions was born.
See what educators have to say about this best-selling fan favorite.